To be Beautifully African is to kiss in every colour, smile in every shade and to say “hello” in a thousand different ways. We love this continent; the diverse people and the values Africa stands for. That is why we source local products, suppliers and manufacturers wherever possible, doing our part to empower this great continent and its people towards realising that true beauty comes from within.
At Avroy Shlain, we celebrate the essence of Africa’s unique resources and ingredients, and dream to share the experience and richness of Africa with all Africans and the rest of world.
Our products are created to suit our climate. With a soul and real passion for African skin, our brand is built for the Beautifully African woman’s skin in mind, ensuring it is nourished, healthy and glows from the inside out.
INSIDE OUR PRODUCTS
Avroy Shlain is committed to providing safe, products that give our customers great results. We are a member of the Cosmetics, Toiletries and Fragrance Association of South Africa (CTFA) – a regulatory body that not only monitors, but updates members on the Regulatory Control of cosmetics. This means that all our products comply to all regulatory, safety and quality standards within the CTFA guidelines.
All Avroy Shlain products have been certified as cruelty-free by PETA. We are proud to be part of the Beauty Without Bunnies programme, certifying that we never test any product or ingredient on animals. The Leaping Bunny logo is steadily being added onto all our packaging. If you have a product from Avroy Shlain and don’t see the Leaping Bunny logo on it, you can rest assured that it’s still cruelty-free.